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Description
Joico Blonde Life Violet Shampoo’s powerful-but-gentle, sulfate-free formula banishes those unwanted yellow tones, so blonde hair gets instantly back to that coveted cool, bright, protected shade you know and love
Benefits
- Instantly cool brassy tones and brighten cool blonde hair
- Help maintain healthy-looking hair with brilliant shine
- Nourish and protect fragile blonde hair
- Rich lather gently cleanses hair
Key Ingredients
- Monoi Oil, a rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.
- Tamanu Oil, a rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.
- Arginine, a naturally occurring amino acid crucial to hair's strength. Products that include Arginine help protect hair and rebuild it from the inside out.
Apply to wet hair. Lather. Leave in 1-3 minutes. Rnse. Follow with Bonde Life Violet Conditioner.
